Starting a business is becoming increasingly common, with over 600,000 new businesses opening each year in the U.S. If you’re looking to put your entrepreneurial skills to use, here are four tips to help you begin.
1. Decide What Your Business Will Offer
If you’ve thought about starting your own business, you may already have a few ideas in mind for what you want to market to the public. However, it’s important that your business is marketing something original, as this can decrease the chances of failure in the early stages. Asking yourself the following questions can help you determine whether your business idea has the capacity to succeed:
- Is there a need for this product?
- Is it innovative?
- What purpose does it serve?
- Do you have the resources to implement it?
If you don’t have an idea for your business yet, using this list of questions can help guide you in the right direction.
2. Create a Unique Name with Namify
The first thing that people will most likely notice about your business is its name. Therefore, it’s important that it’s catchy and unique while also giving customers a clear idea of what your business offers. Using a unique business name ideas generator such as Namify can help you create an appealing name that will stand out from others and embody your brand. Keep in mind that a memorable name can go a long way in grabbing the attention of consumers and building a loyal following.
3. Choose a Business Structure
There are four main types of businesses structures:
- Sole proprietorship
- Limited liability company
As the name suggests, a sole proprietorship means that you’re the only person who owns and runs your business. This option is the most popular, representing approximately 73% of all U.S. businesses today. In contrast, a partnership is run by at least two people. A corporation, while not as popular as the previous two options, is owned by shareholders rather than individuals and allows for lower tax rates. If you’re looking to combine various aspects from these structures, an LLC is a hybrid system that can provide you with tax benefits and flexibility. Be sure that you understand the advantages and disadvantages of each type of business structure so that you can choose the best one for your business.
4. Keep Your Expectations Realistic
Launching your business isn’t going to happen overnight, and you’ll likely encounter roadblocks throughout your journey. One of the main reasons why new businesses fail is because people set their expectations too high, only to be met with failure. You need perseverance, patience and determination to run a successful business. Don’t compare yourself to others. Setting many realistic, achievable goals is more effective than trying to reach one large goal that you may not be equipped to tackle yet.
While the idea of starting your own business can seem overwhelming at first, breaking down the process into simple steps can make it easier to begin. Following these four tips can help you get your business off the ground and grow your customer base.