Which bidding option is best suited for an advertiser focused on branding goals?

Which bidding option is best suited for an advertiser focused on branding goals? Effective cost-per-thousand impressions (eCPM) Viewable cost-per-thousand impressions

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What is one of the reasons why an advertiser should consider using Performance Planner on a monthly basis?

The question of what is one of the reasons why an advertiser should consider using Performance Planner on a monthly basis is asked in the Google Ads Certification exam.

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